Brian Corke

BRIAN CORKE

FOUNDER & PRINCIPAL

With over 15 years of professional experience in marketing and product management under my belt, I welcome opportunities to put my passion for marketing and product, affinity for impactful strategy and a laser focus on execution to work for clients.  As the founder of 118 & Sutter, I look forward to hearing from prospective client organizations who are looking for a dedicated partner in delivering on their business, marketing and/or revenue goals.

BACKGROUND

With a strong work ethic and a "nose to the grindstone" mentality that was formed while growing up in Queens, my path has taken me from the halls of the prestigious Darden School of Business at the University of Virginia, where I earned my MBA, to a career that has included stops at some of the world's most-admired companies in General Mills and 3M. Most recently serving as a Vice President of Product Management at private-equity backed organizations, I have broadened my career experience with organizations of varied size, different go-to-market strategies and with diverse end users and business models.

highlighted experience

  • General Mills: Channel marketing experience focusing on strategic growth channels for the Small Planet Foods portfolio of natural and organic foods brands (LÄRABAR, Cascadian Farm and Muir Glen)

  • General Mills: Development and highly successful launch of Chocolate Cheerios

  • General Mills: Development of robust new product road map for Cheerios franchise

  • 3M: Significant business growth and establishment of market leadership for adjacent Scotch Brand™ portfolio

  • 3M: Direction of new product road map for 3M Acute Wound Care portfolio, including corporate-sponsored innovation program

  • 3M: Extensive market research in United States, Europe, South America and Asia for 3M Acute Wound Care portfolio

  • MAAX Bath: Sales and profitability growth for Bath & Shower portfolio in the United States

  • MAAX Bath: Revamp of new product development and road map ideation process

  • MAAX Bath: Sales and profitability growth for Showers & Tub Showers portfolio across North America

  • American Bath Group: process implementation for innovation development

  • American Bath Group: integration of acquisition product portfolios

  • American Bath Group: strategy development for large-scale, capital expenditure heavy, product standardization program

(resume with detailed credentials available upon request)